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Gastronomic Tourism

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You are required to submit a report in which they analyse the Margaret River GourmetEscape. The report should address the following: • Provide an overview of the event (focusing on the most recent occurrence) and outlinethe growth & development of the event over the last 5 years. • Discuss the strategies that the event uses to promote Margaret River as a gastronomictourism destination (domestically & internationally), with a focus on the local food &wine industry. • Outline current environmental, economic, social and political issues (one for eachcategory) t...

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Question Preview:

You are required to submit a report in which they analyse the Margaret River GourmetEscape. The report should address the following: • Provide an overview of the event (focusing on the most recent occurrence) and outlinethe growth & development of the event over the last 5 years. • Discuss the strategies that the event uses to promote Margaret River as a gastronomictourism destination (domestically & internationally), with a focus on the local food &wine industry. • Outline current environmental, economic, social and political issues (one for eachcategory) that have the potential to impact on the future of gastronomic tourism inMargaret River and Australia as a whole. • Identify two (2) emerging consumer trends and propose two (2) additional activitiesthat could be incorporated into next year’s programme to address these trends andsupport the growth of gastronomic tourism in the Margaret River region. Researchother domestic & global food events for inspiration. • This report must be supported by both academic & non-academic sources.

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Solution Preview

Margaret River Gourmet Escape is a major food and wine event that takes place every yaer in late November in Western Australia and this event attracts a lot of domestic and international tourists to this region to taste the local food and wine. This is an unique event that attracts food loving and wine loving tourists and this event continues for 10 days and has different activities and adventure for the tourists ("Gourmet Escape 2018", 2019). Last year the event commenced at Swan Valley which extended to Perth and then ended at Margaret River.

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