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CSR Assesment Essay

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According to Schermerhorn (2012), Corporate Social Responsibility (CSR) is an organisation’s obligation to act in ways that serve both its own interests and the interests of stakeholders, representing society at large. Sustainability is an important social responsibility goal.Discuss this statement using an organisation to illustrate CSR practices. To do this you should describe, apply and critically evaluate the applicability of relevant theoretical concepts in influencing sustainability practices in your chosen organisation. Consider multiple perspectives: stakeholders will have differ...

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According to Schermerhorn (2012), Corporate Social Responsibility (CSR) is an organisation’s obligation to act in ways that serve both its own interests and the interests of stakeholders, representing society at large. Sustainability is an important social responsibility goal.Discuss this statement using an organisation to illustrate CSR practices. To do this you should describe, apply and critically evaluate the applicability of relevant theoretical concepts in influencing sustainability practices in your chosen organisation. Consider multiple perspectives: stakeholders will have different and sometimes conflicting interests.Refer to relevant academic literature and source materials.RationaleThis assessment addresses the following subject learning objectives.• be able to critically analyse and evaluate a variety of management theories and practices;• be able to critically examine management and organisational theories and practices in the context of contemporary society and social values;• be able to identify and apply a variety of management and organisational theories and practices;• be able to critically reflect on ethical theories and social responsibility ideologies to create organisational sustainability.This assessment will also give you skills in using empirical evidence to support your arguments. PresentationPlease see presentation guidelines in the ‘Assessment Information’ section of the subject outline.RequirementsYou must follow an essay structure which includes an introduction; a body that outlines the argument, analyses the literature researched and answers the essay question; and a conclusion. Your writing style must follow professional literacy which includes the following.• Citations and a final reference list that follows the APA 6 guidelines accurately. Please see the CSU Referencing website at http://student.csu.edu.au/study/referencing-at-csu• Academic language (respectful, non-emotive, inclusive, non-sexist) and accurate English mechanics (spelling, grammar, punctuation etc.)• A minimum of three (3) academic journals as citations/references.

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Introduction    The concern of the following paper is to evaluate the corporate social responsibilities of an organization. The aim is to connect some of the relevant theoretical concepts of corporate social responsibility and sustainability practices with the CSR practices of the chosen organization. For the paper, the organization – Walt Disney has been chosen. Walt Disney is among those foremost organizations, which has earned worldwide reputation for their sustainable approach and unique CSR practices. In the year 2009, the Walt Disney was considered to be the leader of CSR practices. Walt Disney’s CSR practices    Prior mentioning the CSR practices of Walt Disney, it should be mentioned that the organization has always given strong priority towards environment, community and labor. Among some of the most appreciated practices of corporate social responsibility of Walt Disney, the plantation of more than 3 million trees in Brazil is one to be mentioned first. Disney reportedly planted about 3 million trees in the threatened premise of the Atlantic forest of Brazil. On the other hand, the organization protected more than 40,000 coral reefs in Bahamas and has conserved near about 50,000 acres of wildlife corridors of Savanna in Africa (Chytry, 2012). The organization established its worldwide conservation fund in the year 1955. The aim behind establishing the conservation fund is for supporting sustainable projects over more than 112 countries worth of more than $20 million dollars. The organization granted near about $1 million to P.L.A.Y, which is known as a pilot program established by the UNICEF. Recently, for the hurricane Sandy incident in the year 2012, the organization contributed more than $2 million for the relief (Mannheim, 2016). 

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