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Digital business 1.Provide three definitions of “digital business”, at least one of the definitions must be due to your own research and not terms covered in the lecture (reference your sources). (5

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Digital business 

1.Provide three definitions of “digital business”, at least one of the definitions must be due to your own research and not terms covered in the lecture (reference your sources). (5 marks)

2.Provide a critique to each of the definitions, explain why you agree or disagree with the definitions. (5 marks)

3.Do you think “digital business” is a real or just a marketing hype? Justify/explain your answer. (5 marks)

Internet of things (5 marks)

4.Why is Internet of things a disruptive trend? How does i...

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Question Preview:

Digital business 

1.Provide three definitions of “digital business”, at least one of the definitions must be due to your own research and not terms covered in the lecture (reference your sources). (5 marks)

2.Provide a critique to each of the definitions, explain why you agree or disagree with the definitions. (5 marks)

3.Do you think “digital business” is a real or just a marketing hype? Justify/explain your answer. (5 marks)

Internet of things (5 marks)

4.Why is Internet of things a disruptive trend? How does it disrupt the business model? 

Big data (5 marks)

5.What are the three characteristics of big data? Give a short description of each characteristic.

Social media (5 marks) 

6.Identify 5 key differences between web 1.0 and web 2.0.

Cloud computing (5 marks)

7.Read Gartner article “the top 10 myths of cloud computing”. Pick one myth and explain why it is a myth. 


 

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Solution preview

  • Digital business refers to the implementation of novel designs required for business activities with the integration of words that are connected with digital and physical world (Chui et.al, 2012).
  • The term digital business refers to designing new research ideas with the help of digital based technology platform that set up a platform for transforming business activities by promotion of products and finally reach to customers (Kane et.al,2014).

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