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In this set of exercises, you will analyse some data for Carlo Crema, the proprietor of Carlo’s Convenience Store and Café. You will write a report for Carlo, and the tables, graphs and calculations that support your report will be in appendices that appear after your report. You will of course need to do the work for the appendices before you write the report.
You should type your report and appendices and submit them online as a single file in one of the following formats: pdf, MSWord doc or docx, rtf. The file should not be more than about 1 MB in size. Your report should be coherent and professional, composed of sentences and paragraphs that are easy to read and understand. All of the detailed calculations shall be in the appendices. There should be no calculations in the body of your report.
At the very least your submission should contain
• A title or heading. Perhaps even a title page.
• A brief executive summary that contains the answers and recommendations without wordy explanations of what the problems and questions are. An executive summary is not the same thing as an introduction. If you are not sure about executive summaries, there is much about them to be read on the internet. Just imagine that you are Carlo and you don’t have time to read the whole report. You just want to be told the answers to the main questions.
• An introduction that describes Carlo’s business situation and talks briefly about the problems to be considered. There should be no answers here.
• A middle section or report body that describes the problems in some detail, and gives answers and explains them where necessary. Your report should include at least the following:
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