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HI6008 - Business Research Assignment

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HI6008 Assignment 2 Requirements All HI6008 Students Enrol in the Semester 1/2018 need to follow below Assignment structure: 1. Introduction 2. Project Objective 3. Project Scope 4. Literature Review (Students’ needs to summarise Assignment 1 literature review (2-3 pages) and justification from Assignment 1 literature problems, gaps opportunities, Hypothesis) 5. Research Questions/Hypothesis - Primary Question (only one question) - Secondary Questions (1, 2 ....) Research questions should be linked to Literature Problems, Gaps, and Hypothesis 6. Research Design and Methodology ...

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Question Preview:

HI6008 Assignment 2 Requirements All HI6008 Students Enrol in the Semester 1/2018 need to follow below Assignment structure: 1. Introduction 2. Project Objective 3. Project Scope 4. Literature Review (Students’ needs to summarise Assignment 1 literature review (2-3 pages) and justification from Assignment 1 literature problems, gaps opportunities, Hypothesis) 5. Research Questions/Hypothesis - Primary Question (only one question) - Secondary Questions (1, 2 ....) Research questions should be linked to Literature Problems, Gaps, and Hypothesis 6. Research Design and Methodology • - Qualitative research (Students should propose the Process of the Qualitative Research (Main Steps), Approaches to reliability and Validity, Sampling, Sample Size, Data Collection Method, Variables Specifications) • - Quantitative research (Students should propose the process of the Quantitative Research Design Process (Main Steps), Research Instrument, Quantitative Data Analysis Process, Sampling and Simple Size, Interviewing and Questionary Design, Reliability and Validity of Data) 7. Research Limitations 8. Time Schedule (Research plan) 9. Conclusion 10. Reference List 11. Appendix NOTE: Students are not with requirements to collect and analyse data

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Introduction:
Advancement of technology has increased the usage of social media in order to share valuable information among large number of people living in the society. Increasing use of social media sites has also influenced different organisations existing in travel and tourism sector to explore their business operation. Availability of different social media tools such as Facebook, Twitter or LinkedIn has enabled tourists to explore unknown destinations existing in remote locations of the world. Previous experience of travellers is also shared in these sites which helps in attracting new travellers in limited timespan. Inclusion of travelling community also plays a magnificent role to maintain healthy communication between large numbers of individuals longing for extensive travel. Online advertisements are also considered as an important tool to make travellers aware of unknown destinations that can be explored by them (Kim et al. 2015). High popularity of social media tool has also supported different travel and tourism firms to include different strategies that need to be followed to manage their business growth. Direct connection with the customers enables these firms to make necessary changes in their service system
 

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